Growth Manager - Postpaid

About Us:  Paytm is India’s leading mobile payments and financial services distribution company. A pioneer of the mobile QR payments revolution, Paytm builds technology that enables small businesses and consumers to participate in the digital economy. Our mission is to serve half a billion Indians and bring them into the mainstream economy through technology.   About the team:  Paytm is witnessing a broad growth across our platform as we continue to register increased adoption of our Recharges & Utility products. The business is driven by data science and analytics, providing data driven solutions. It's one of the core business category of Paytm. About the Role: We’re looking for a high-agency, execution-focused Growth Manager to drive scalable and sustainable growth for Paytm Postpaid. This is a hands-on role centered on owning and running growth campaigns end-to-end, from increasing awareness and reach, to improving conversion, retention, and monetization. You will own campaign execution end-to-end, while staying close to key business questions such as: * Where is the funnel leaking? * Which cohorts are behaving differently? * What are the biggest levers to grow loan disbursals? * Which user journeys or product flows are broken or inefficient? If you enjoy owning campaigns end-to-end, working at the intersection of marketing, product and user behavior, and care about solving real-world problems for India’s consumers, we’d love to hear from you. Key Responsibilities: * Own end-to-end planning and execution of growth campaigns across channels (in- app, push, SMS, email) to drive Postpaid awareness, activation, and usage. * Discover and define user cohorts that behave differently (e.g., by credit score availability, session intensity, geography, product interaction) * Identify opportunities to increase visibility (impressions), CTR, conversion, and engagement using experiments, segmentation, and campaign innovation. * Run and evaluate growth experiments (A/B test