Senior Content Marketing Manager

About SpotDraft SpotDraft is on a mission to enable legal and business teams to velocity-bind their growth. Our AI-native contract management platform is fundamentally redefining legal operations — and our brand narrative demands storytelling that is sharp, human, and unmistakable. We are searching for a Sr. Content Marketing Manager to architect and execute how SpotDraft communicates across markets. In this role, you will bridge analytical rigour with high-caliber editorial craft, transforming primary industry data, customer insights, and emerging market trends into authoritative content engines. The ideal candidate blends deep editorial sensibilities with a quantitative approach to distribution, seamlessly pivoting between long-form flagship reports and sharp, conversion-focused messaging. What You’ll Do 1. High-Impact Content & Data-Driven Storytelling Speakehead our long-form publication engine, authoring flagship industry reports, benchmark e-books, and deep-dive analytical pieces that establish category authority. Design and execute survey-driven research initiatives, turning raw market data into compelling narratives, proprietary insights, and press-worthy benchmarks. Translate complex legal-tech workflows and AI capabilities into crisp, highly digestible frameworks for executive audiences. 2. Copywriting & Integrated Campaign Architecture Craft precise, high-converting copy across key digital touchpoints, including landing pages, performance channels, email sequences, and high-engagement social formats. Partner with Demand Generation, Product Marketing, and Design to conceptualize and scale multi-channel brand campaigns centered on core strategic themes like SCALE and Legal AI . Guard and evolve the SpotDraft brand tone, ensuring narrative consistency, nuance, and positioning alignment across every asset. 3. Market Intelligence & Editorial Performance Conduct deep domain and competitive research to fuel an editorial pipeline that directly addresses buying pe