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AmazonVerified

Marketing Manager, Amazon MX Player

Salary
₹24–43 LPA
Location
Bengaluru
Level
Manager
Experience
Intermediate · 4+ years
Verified direct application link, checked by Astra
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About company

We are seeking a dynamic Marketing Manager to drive engagement for AMXP streaming platform. In this role, you will sit at the intersection of content, product, advertising, and user growth—crafting positioning and go-to-market (GTM) strategies on owned channels that communicate our platform’s unique value. You’ll leverage data-driven insights, competitor benchmarking, and audience trends to shape go-to-market strategies, content positioning, and lifecycle marketing programs that maximize both audience scale and viewer satisfaction. BASIC QUALIFICATIONS - 4+ years of professional non-internship marketing experience - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience using Microsoft Excel to manipulate and analyze data - Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion - Experience producing marketing promotional material for Owned & Operated channels PREFERRED QUALIFICATIONS - Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs - Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation - MBA

About Amazon

Amazon is a global technology company operating in e-commerce, cloud computing (AWS), digital streaming, advertising and artificial intelligence. Its India operations span development centres in Bengaluru, Hyderabad, Chennai, Pune, Gurugram and Mumbai, covering retail technology, AWS infrastructure, Alexa, advertising, payments and supply-chain systems.